keyword density

Here you will find important information and tips on keyword density
Keyword density 
As keywords (keywords) that search terms are known, which are entered in the search engines to find information and techniques used are under the Onpage seo Optimization.

In order for a website but is also found with the desired keywords, these must of course also be present on the site. It is therefore important that are well stocked, especially the content of texts with the corresponding keywords.

But it should be noted that the keywords are not a natural-appearing exceed number. Otherwise, the search engines may evaluate this as manipulation and refuse to index the site.

What is the keyword density?

This ratio, the number of an individual keyword to the total number of words is, as Keyword Density refers. Is a keyword for a total of 1,000 words 30 times present, then the keyword density is therefore 3%. Now measure the keyword density.

This value is also determined search engines to detect any tampering. Therefore, it makes no sense, just that keyword list umpteen times. Write normal text for your visitors and only pay attention to the fact that the keywords are repeated often. In this procedure, too high a keyword density is generally avoided automatically.

What is the optimal keyword density?

The algorithm for the evaluation of sites by Google and others remains a mystery. Therefore, results such as the keyword density values from long experience of SEO around the world.

Most SEO experts use to the maximum keyword density at about 4%. If it goes beyond it, may be ignored by the search engines the page. Determine the time keyword density  and therefore to make any desired your pages.

However, there is also no rule without exception. Do you have a keyword density of 10%, this does not automatically mean that you kicked out of the index of search engines. With such a high density, rather there is a risk that your texts are read for the user to no longer make sense.

Tips for keyword optimization


In addition to the normal content of texts is to make sure that your keywords are also included in the page title, the headings, link text and into the title and alt attributes of images. Ideal are also keywords in domain names and file names. The evaluation will also include keywords in the meta-data, if they are also present in the text. But unlike previously, these data have begun to play a subordinate role.

Do not try to optimize your entire web presence to all your keywords. Although search engines evaluate the whole site, but on certain keywords in a query will always see only the side that is really relevant.

Focus therefore per page on a specific topic and use this target the matching keywords. And you do not save with text. From more than 300 words, you're on the right track, because the search engines is the motto: "Content is King".

But what are the right keywords for my website?

For the keyword search us kindly provides comprehensive and above all free Google tools available:

The first can be found at: https://adwords.google.com/select/KeywordToolExternal.

Here you enter your main subject and the tool for you to find matching keywords. Below are the monthly inquiries and competition for that keyword.

Under http://www.google.com/insights/search

You can compare directly with each keyword found. In addition to differences in search volume, you also get information and trends in the dependence of country, region and season.

They have a good keyword density, and are not found still usable?


For very popular keywords, of course, also want a lot of websites are found with it. In this case, it is very difficult to pass only through an optimized keyword density, the competition in the search results list. Here, further measures are necessary to search engine optimization.

Seo importance for Permalinks

What are known as permanent links and how they are generated? That it is very advantageous to have URL to link to an unchanging, is obvious. Because if it is suddenly under a web address to find something different than they were a couple of days, it can be quite annoying, suppose you link information from a press archive, but after some time again It also reflects another article or nothing. To avoid such empty links, permalinks are used.

Where permalinks are used wisely

Permanent or permanent links describe first a fixed URL that has an unchanging content. In a news portal, it is not unusual that can be found at a URL like www.gohar-naseem.blogspot.com / news constantly different items. In contrast, receives a user invokes a permalink, always the same thing to face. So we can adjust to the fact that the link is valid in the long run.

Particularly where very large quantities of online content, the presence of permalinks nothing unimportant. For example, if numeric addresses like www.gohar-naseem.blogspot.com/news/00026354 or www.gohar-naseem.blogspot.com/news/00026355 be generated in large quantities. That is, among other social networks in the case. Just recently Facebook have Twitter explains how to furnish comments in the future with permalinks. This makes it much easier to refer to a corresponding content by linking to himself.

How permalinks are created?

One way to create permanent links is to set up a web server redirect. For example, there are Apache Server mod rewrite, a module for URL rewriting. The trick is that the server-side module to the visitor a static URL displays in the browser window, although it is in fact a dynamically generated page content with a long string of numbers.

The importance of search engine optimization

With the method can be implemented at the same time very practical SEO concerns. Because the override can make search engine friendly web addresses. For example, by recording instead of a dynamically generated number sequence a unique name in the URL of the page content. This is not only better for users to classify, but also for the search engines crawlers.

URL rewriting set for WordPress, Joomla, etc.

On Twitter or Facebook, you just it, because this takes the platform operator to create the permalinks. Users have to do anything further and will automatically benefit from the unique linking option. But even those who themselves operate a blog or a website does not necessarily set up elaborate procedures. Because so many software platform brings on its ability to create search engine friendly permalinks already. These functions will only need to be activated.

Examples of information in permalinks

Permalinks can then be automatically generated by a variety of complementary information in addition. Thus, for example, the month or the exact date in the URL are included. The discovery of relevant articles and reports is still easier, or even at the web address can be seen, comes from when the page content. Other options are the inclusion of relevant keywords or category terms.

URLs on the second date exactly

The blog and CMS system Wordpress example, there is the possibility for automated integration of the publication year or month. Up on the exact day, hour, minute and second, the publication of data is copied into the URL. The corresponding tags are:

  • % Year%
  • % Month%
  • % Day%
  • % Hour%
  • % Minute%
  • % Second%
Other possibilities are specifying the assignment of a unique ID number of the article, the inclusion of the author's name, etc. 

Conclusion
 
Permalinks are a great way to provide a better structure of Web sites. URLs have a "cleaner" and more convenience for Internet users. Permalinks may also help with search engine optimization and increase the crawler friendliness of online services.

The Possibilities of Online Marketing

Online Marketing
The Online Marketing is probably the most famous words of the new online community has become, of course, in addition to Web 2.0 when it comes to making its website more profitable. Firms are using online marketing for a range of functions. Its main advantage is that the increase in revenues through optimal client and partner management. online marketing strengthens the operational core of a business by reducing the quantity of loss and instability. Under Online marketing is a successful mix of many Internet marketing activities, which in combination make it to trigger a real boost in sales. The various areas that comprise this issue are composed of the traditional online advertising, email marketing, affiliate marketing, SEO and other marketing activities of some secret that only the pros are usually denied.

So I would now like some more detail on the activities.

The classic which has always been a powerful form of advertising. Many believe that this form of advertising is threatened with extinction. But this is not so, because it is simply the classical methods skillfully put into the WWW. Translate a simple enough but there is not enough. Typical forms of advertising are layer ads, banners or pop ups that will draw attention to the products.

When search engine marketing opportunities are all used to in the organic search engine results as appear to be far ahead of Google. Of course, by the way, the better placement of traffic and thereby corresponding success are increased. This can also be achieved in the one with the so-called paid search engine placements Online Marketing operates. But that is always associated with high costs, which does not always lead inevitably to high amounts.

The Email marketing is another form of online marketing, which is very popular, especially for larger companies. The sending of messages via email will crafty increase traffic to the site and the users bind better to the content. It should be noted that not everyone wants to read this email. Therefore, there are vendors that offer a host of newsletters, where you can place their ads.Hence email marketing has been playing a role of structure between businesses and end customers in a most effective manner.

The Affiliate Marketing is an important component in Online Marketing become what is here to stay. This dazzling partner sites an advertising banner on your web pages and then expect to pay per click or pay per sale a certain percentage of sales, then advertised the merits.

This is all just a small extract from the world of Online Marketing.

 Resource on Article : Online Marketing

Google Panda Update 3.9 Tonight


Google via Twitter announced record a further iteration of Panda updates. Version 3.9 will affect more than 1% of search results pages.

(New data refresh of Panda starts rolling out tonight. ~1% of search results change enough to notice. More context: http://goo.gl/huekf )

SEO Basics: Canonical Tag & Duplicate Content

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Internet Marketing ServiceAt the latest update it with the panda has been etched with most webmasters: unique content that the web site differs from other providers is more important and central. No one wants to because of duplicate content (ie content that can be found in several places on the Web in the same way) will be penalized in the rankings. With verification methods such as Copyscape to be duplicate content and trace copies to third-party sites. But what many do not know: often produces its own web site unintentionally duplicated web content. How this comes about and what are the canonical tag can do about it, here at a glance.

Duplicate Content : The problem

Suppose you offer your users a friendly service and we also provide Web content for printing. For certain documents, lists, or lists the user can view before printing a print view. He sees how the document comes from the printer and how many pages it contains. Depending on the technical implementation of this print view, but sees not only the users the same content again. Also, the search engine crawler looks suddenly doubled. Duplicate content on same site - it is already in the world. And there are many other "mistake" by the double content is created.

Two of the most common variants are mentioned. Even if your website at the address http:// both www.domainname.com as well as at the URL http://domainname.com is to find all content are twofold. The same shall apply if site accessed via an http and an https connection. A list of many other kinds of duplicate content "producers" can be found here: information on Canonical Tags - Answers to Questions ! There is also described how the problem can be counteracted by relatively simple means of Canonical day.

Canonical Tag : The Solution

Because the major search engine providers from day one day have to deal with millions of duplicate content, they have considered in the spring of 2009, a countermeasure. Both Google and Yahoo! Search in the cases referred to plead for the use of a single HTML tag. This so-called Canonical tag identifies content that (for whatever reason) are duplicated and refers to that URL, which is regarded as the original. If the search engine crawler finds this characterization, so he knows full well that there is a duplicated content and can be specified for indexing prefer original page.


How the Canonical days

The canonical tag is set in the header of a URL and has the following form:

<link rel="canonical" href="http://mysite.com"/>


In the first half is thus marked as the Canonical tag and the second part of the web address under which the original can be found. The use is also recommended by the way, if the sides are not identical to one hundred percent, but have a high similarity.

And what the user webmaster from this? The first advantage is already simply that the risk of Ranking punishment is avoided. The search engine crawlers are usually kept in the Canonical tag instructions and make the desired prioritization. This is also already has a second advantage: the page content provider can those who are to be found as well pretend to own. He gives the crawlers were, a recommendation on the way: Do not take this, but the one web site to place too high up in the search results.


For more information about the canonical tag can be found also in the Google blog, for example here:

Determines your canonical Url
(http://googlewebmastercentral.blogspot.in/2009/02/specify-your-canonical.html)

Matt Cutts: SEO advice: url canonicalization
http://www.mattcutts.com/blog/seo-advice-url-canonicalization/

Also in the Webmaster Center Blog of Bing
(http://www.bing.com/community/site_blogs/b/webmaster/archive/2009/02/12/partnering-to-help-solve-duplicate-content-issues.aspx)

What is duplicate content?

Internet Marketing Service
 In the field of search engine optimization makes for many years, always a round of the term that triggers among the optimizers fear and insecurity. We are talking about so-called duplicate content. But what is this all about? This question let's get to the bottom.

The fact is that the search engines and especially market leader Google special importance on the fact of finding unique content on each Web page. By implication, this means that search engines see it at all happy when text content appears twice on one side or on different sites on the Internet.

The rationale for this approach are clear. The seeker will certainly not be pleased if he gets on a specific topic proposed five different sites from the search engine, which all have the same text content. For this reason, the search engines try to detect duplicate content on the Internet and filter out accordingly, for example, the fact that the relevant Web pages from the index of banned or at least be a whole lot further back.

Professional search engine optimization (SEO)for business websites.

For webmasters, it obviously means the meltdown, if they - consciously or unconsciously - produce such duplicate text content (duplicate content). It is therefore important to know, such as duplicate content created and how they can avoid the run-up already.

We assume that you have written the text content of your website itself and not copied from another website. If so, you should delete the relevant text content quickly, otherwise sensitive threaten legal action (warning letters, lawsuits, etc.). On the other hand, you also need to investigate your part, if another webmaster has copied text content of your page. You simply copy any passage out of your text and give them up with quotes in the search. There is nothing you can at least assume that nobody is using copied texts from your site in search engine index.

Next step: Check if the domain of your site at various locations on the Internet is accessible. It might look as follows:

http://yoursite.com

http://www.yoursite.com

http://www-iyoursite.com/index.html

If this is the case, there is a risk of producing side internally duplicate content. The workaround is to set up a permanent redirect using the . You put on your web server to a text file named " htaccess. and fill them with the following content ":

(RewriteEngine On

RewriteCond %{HTTP_HOST}

redirect 301 / http://yoursite.com/)

A problem could also arise from dynamic URLs. This is particularly the case if your website is written in PHP and "speaking" the URL's of the cryptic notation to convert PHP. If so, you ensure that old or unneeded sites are immediately removed from the server, and finally only the new URL's are available.

Next point problem: Have you moved recently to a new domain with your web server? Then duplicate content could also arise by the old server automatically linked with the corresponding IP address to the new. Solve the problem by deleting the old server or switch off completely.

If you follow these tips and tricks that might double the risk of producing content to be vanishingly small. They create the best possible conditions, that your website is positioned as closely as possible in the search results.

New algorithm promises to change the Google search results

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 Basically, the Panda is an update of the Google search robot and its main mission is to penalize so-called "content farms" and "link farms" (farms of contents and links), which are increasingly common on the web, and thus benefit blogs and sites that produce original content and quality.

Many website and blogs survive today's recipe clicks on banners and ads generated through affiliate programs and programs like Google AdSense. Therefore, to generate enough traffic and a fast indexing, use the publication as a tactic of mass content (articles, news, reviews and even videos). Many do so without worrying about the quality, origin or even the veracity of it, using copied content in full. Others do not come to publish content. Just create a new link url and title using the keywords most popular now, in the text and publish a brief paragraph and a lot of ads around (hate this).

Fortunately, this change will be quite ruthless in algorithmic terms of indexing and results for these sites and blogs that will have to change their strategies or disappear quickly.

According to the article by Peter Day Official Google Blog, just something between 6 to 9% of organic search will be affected by the new algorithm. In the United States when it was released, the new algorithm has affected about 12% of search engine results. The most affected sites are directories of articles where any user can freely publish content, and for this reason, most of the content is copy of what was originally published on websites or blogs of the authors.

In the image below we can see the decline in access to U.S. sites that use the strategies of "content farms" and "link farms":

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This new Google algorithm should improve the user experience in every way. Everyone is tired of finding positions in the first results that lead to low quality sites, feeling deceived and wasting your time. This has already started to affect the credibility of Google as a search engine. "

Olimpia hints so you can create a website or a blog of quality and improve their results are:

  • Consider first the user: This is nothing new, but has become paramount. Google considers relevant sites that are relevant to its users, and how to measure this is through indicators that we have access in their own Google Analytics, such as average pages per visitor, the time that users spent on the site and the rejection rate (and therefore the engagement, ie, how many times the same user back to your site).
  • Establish a "theme" for your site or blog: Sites and blogs on a specific subject experts become more relevant to users and consequently for the search engines;
  • Publish original content and always quality: Your users will not return to your site if you do not find any difference;
  • Use the correct Portuguese: Panda will also penalize content that has many errors in grammar, spelling and agreement on the same page. Errors are common and acceptable, but do not overdo it;
  • Avoid copying whole or in part contents and news: Quotes are still useful and enriching content, but without exaggeration. Quote your sources remains essential;
  • Continue using the formatting standards of SEO:You can continue using tags H1, H2 and H3 for titles and sub-titles; Bold and italics to highlight important parts of the article; attributes "title" links and "alt" in the images, hyperlinks and related items;
  • Avoid excessive use of banners and advertisements;
  • Avoid images and applications that let your site heavy: The loading time of a page becomes more relevant from now;
  • Create a clean site without advertising hype and easy to navigate: Usability is also a key factor. keep your user more time on the site and avoid "rejection" are important to demonstrate to the Panda that your site is relevant.

Panda Algorithm is just one of more than 500 changes that Google announced it will hold in its search engine's algorithm by the end of the year. This demonstrates that it is increasingly essential to improve the quality of your site in all directions.

7 changes in Facebook that impact on the business pages

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Facebook is always changing and with them the strategy of companies to keep up. In recent days have announced many changes in regard to the brand pages or businesses in this social environment. Here are 7 new features that every business should take advantage and dominate the delay.

1) Cover Photo and Profile Picture

You could say that the most dramatic change is the possibility of a big image instead of the row of photos before available. This image has dimensions of 850 pixels by 315 pixels maximum. But  NO you can use calls to action like "Click Like" or "sharing." Not allowed any contact information, either web site, address, telephone and so on. Be creative to get attention in a way different from what has been used in the past.

2) Sharing Stories Biggest Way

This new feature allows you to display images and videos in larger format and thus be more striking. Another thing is that you can highlight these stories with the star that appears on the right side, and the role to edit or delete.

3) Show Milestones

This ability to put events or milestones in the Timeline gives the company the ability to share those great moments with the community. To do this you can click the line between the wall and click a window will open which will let you put the kind of major event and why. Keep in mind that the timeline is more focused on the history of the company to answer questions.  It is critical that the more attractive visually better.

4) New Applications

One of the other big changes is that they removed the pages or special applications. Are still available but on the right side but only the four most important applications. You can not change the location of the photos so you really only three of them are those which can be changed. This is where creativity can change the name of the application and make calls to action like "welcome" or "click here" for example.

5) offers Facebook

Only a few companies now have access to Facebook offers, but anytime you can. By making deals in this application can be viewed as postings and have a button "to get the offer" because Facebook has email addresses of everyone you send an email to interested parties with details of the offer. No emails you provide to management but gives the opportunity to share large-scale supply. This option can be helpful for small businesses that can offer "free seminars" or something with a great discount. Be careful because you have to accommodate the demand for it. For example Einstein's Bagels company received 30.000 offers from people wanting their free BYGO sandwich. Indeed with over 500 local delivery no problem but be careful with the type of offer and if there is enough stock for it.

6) Panel Manager, Messaging and Facebook Insights

Another change in the timeline is where the administrator can see all the information on the page, messages, movement, fan comments and graphics etc..

7) Advertising on Facebook

Some of the big changes with respect to advertising is that these will be larger and product names are or Scope Generator "Reach Generator" and from the first or "Premium". The first is designed to reach more of your followers which is reached by the news. With this type of advertising companies can reach up to 50% of his followers when they do this time only to 16%. These are designed to be viewed on the right side of the page for news and phones. Premium Part is designed to distribute the stories to new connections and also displayed on the right side of the news.

Conclusion :

We shall venture to try to have the best possible time line to capitalize on Facebook. Obvious that any change involves changing marketing strategies, design etc. How about the new changes?  Share with us your opinions.

Benefits Of News Archives For The Internet Marketing


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The publication of press releases via press portals can increase the range considerably in the search engines. There is now a large number of free news archives. News portals are usually listed by the search engines well, since they include the most current information. In addition, the press releases stored permanently in the archives of the portals and thus remain in the long run the Internet. Permanent archives search engine provides a lasting effect. With the help of a far-reaching dissemination of press releases can be so potential customers and prospective customers on the Internet to reach directly. The press release is an important Internet marketing tool.

To minimize the manual effort required for the multiple detection in the individual portals low, supports the online Internet Marketing service  companies and agencies in the distribution of press releases on the Internet and provides centralized access to news archives, news services such as RSS directories and social media like Twitter, Facebook and Friend Feed.

The communication media of Web 2.0, new instruments were created for the Internet marketing. Companies now have the opportunity to engage in dialogue with customers and prospects and current information to guide targeted. Allows for direct self-publication of information, it also companies with small budgets, to achieve a wide range on the Internet. Those who manage to create interesting content for their target groups and media-friendly recycle has a good chance that online PR as a very effective internet marketing tool for attracting new customers to use the Internet.

Internet Marketing 2.0: Using Online PR strategies In The Search Engines




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Internet Marketing is booming. According to a study by only, for more than 150 marketing professionals in the U.S., Canada and 12 European countries were surveyed, 84% believe that the focus of their marketing activities towards the Internet moves. The reason for the change is primarily the large spectrum of new media that are available as tools for Internet marketing. Thus, the increasing interest for new channels like social media (micro-blogs, social communities), rich media (video and podcasts) or mobile channels. Especially small marketing budgets offers the use of new Internet marketing tools a great opportunity: providing outstanding range and high target group relevance and manageable costs. Search engines play a crucial role in the Internet marketing. When searching for products and services Google and Co. are the first choice. It is therefore important to climb with smart Internet marketing strategies in the search engines to the top. The Online PR provides effective and above all cost effective tools to optimize the hit rate in the search engines long term and reach new customers and potential customers directly.
Search engine PR (SEO PR) for more coverage

So far, mainly SEO and SEM strategies used to optimize the visibility in the search engines. But only about a third of search engine rankings are influenced by the technical optimization of a website (= page optimization). The predominant influence on the ranking is done by actions outside the site (= off page optimization). A very effective and most importantly, sustainable way to climb into the top search engine results lists, offers search engine optimized online PR (SEO PR). To take advantage of the positive effect of SEO PR for the internet marketing, it is important to understand how the search engines.

Search Engines Work For People

People looking for information using search terms (keywords). To list relevant search results, search the Internet search engines robots to regularly for new content on specific keywords and rank the content according to certain criteria. Plays mainly the thematic content and relevance of web content a crucial role.

The Relevance Of Web Content Is Measured Mainly By Two Factors:

1) Content quality: well-written, timely articles with themenrelvanten content and keywords.
2) Link building: a vast network with other thematically relevant websites (backlinks)

Using The Tools Of Online PR Can Both Main Criteria Of The Search Engines A Positive Influence:

Keywords and links play in the Internet marketing is a very crucial role

Search engines love text. Press releases consist of current and editorially processed, and thus provide information, good food 'for Google and keywords in the title and text of the press release supporting the finding of the press releases in the search engines using relevant search terms. In particular, in the headline and teaser in the placement of keywords is important. But only what is sought, can also be found. The press release should contain important keywords that are sought by customers. Eye-catching creations from the marketing jargon should be replaced by generic terms from the everyday language of the customer.

Tips: A keyword analysis tool can help you with the word-finding and evaluation of search queries.

The publication of press releases on the Internet also supports the link-building strategy. Follow the links from press releases and contact information in news releases, links back to the company's website generates (backlinks). For a good position in the results pages of search engines so far-reaching publishing and linking of PR copy on the Internet is important.

The links are also a bridge between customer and company. Deep links to the home page or a specific landing page lead directly to the interested parties so that the point of sale and are therefore very important for Internet marketing.


SEO Tips From The Experts

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Geir Ellefsen of edgyseo.com asked earlier this year a number of renowned SEO experts to forecast a future in 2012. Since it will undoubtedly be interesting for you too probably, what tips Rand Fishkin , Danny Dover , Aaron Wall , or even our Marcus Tandler  in terms of future development in search engine optimization  are given, we have the contribution of ` 18 SEO Experts On How To Do SEO In 2012, 'translated into German for you. Here, first the first part, where the total of 18 experts were after their opinion, the best SEO tip asked for 2012 ...

What is your best SEO tip for 2012?

Rand Fishkin, seomoz.org : moves you away from the classic old-school SEO. If you you continue to focus only on some keyword recherche, a little usability and link building, you can watch certain to lose out to those who lose out, their activities on content marketing, viral product marketing, e-mail, social media have extended conversion optimization and branding.

The power of the combination of tactics and the benefit of overlapping marketing practices is awesome.

Dr. Peter J. Meyers, usereffect.com : consolidate consolidate consolidate. I think the great lesson of Panda update that more is not always better. More indexed pages cost Google money and dilute the actual important content. Canonized true duplicates reduced, similar content and eliminates thin content at the minimum. If you offer something that is sure to bring something truly unique to the table. If you're an affiliate, cushions your content enough to.

Will Critchlow, distilled.net : More than ever, I believe that now is the new content. We will see interactive data visualizations that generate tons of links and shares are.

Danny Dover, dannydover.com : SEO is more than just link building, write comments, and tags optimization.

SEO now include the entire site experience. Do not be focused only on traditional SEO, but spread your activities on other marketing channels (e-mail, CRO, Social, PPC). I think this year's winners will be those that come out in the field of online education high. I say that this industry will explode in 2012.

Bas van den Beld, stateofsearch.com : 1 Shareable and personalized attention that makes your content. The Internet is personal. To make things as personal as possible, Google will make Google + to the center of everything. This has the consequence that we will see a lot more personal elements, such as in the SERPS. You should be designed so your content shareable as possible. Incites people to share and distribute your content in the networks. Your content will be shown later in the personalized SERPs.

Second Optimize your snippets. Google is very particular about snippets. Optimize all your snippets, not only descriptions but also rel-author, reviews, everything.

Ann Smarty, myblogguest.com : If your focus was always on content and quality, you will change for next year too little. Perhaps you should try to experiment a little with current content and to follow that current trends. Apart from this, however, is simply business as usual!

Jeremy Schoemaker, shoemoney.com : For the year 2012, I suggest that you build Web pages that link to other people happy.

Aaron Wall, seobook.com : Google is moving its algorithm even further in favor of brands. Just as Google promotes brands, it would be cheaper in many cases, to use one of them sponsored publication opportunities than to build his own site. If you look in the SERPs across a wide selection of keywords, you will find that many of their business models to build on that to be the e How of the e How Facebook or You Tube. In addition to these low-level stories can offer its products on eBay, Amazon or Etsy.

Neil Patel, quicksprout.com : Stop it up, build links too quickly. If you grow too fast, you will see that it will later be difficult to achieve top rankings. In 2012, Slow and Steady 'win' the race. If they do not worth much, but on good links.

Justin Briggs, justinbriggs.org : I would keep an eye on the growth of entity specific search algorithms, with a focus on branding, the Agent Rank / Rank Author and signs of `real 'interests, such as specific products, places, movies, songs, etc . I think an increased fire monitoring, Rel-author, the social graph and schema are early signs of this type of ranking algorithms. Search engines are moving beyond the sides and domain-level and are increasingly better understanding of entities or objects.

Tom Critchlow distilled.net, : focused on you, the user-engagement. I think the fact that Google publicly discussed how this treatment may be preferred by a reward of brands will be marketing professionals understand the importance of the loyalty of their users so slow. Whether it is exactly this metric is or not, I think we will see a slight weakening at the end of the link-based metrics to more social and user-specific metrics.

Gianluca Fiorelli, iloveseo.net : I would strongly recommend that Rel or Rel-Author-Publisher tags to implement, hence the use of Google +.

I think in fact that the author-rank one of the most important factors for Google will be when it comes to recognize authorities, because then they will be able to identify which pages are really popular and authors, both in social as well as in the link graph

It is my firm conviction, that are SEO and social media mix in many areas, and these are 'Rel' to perform to that tool, use the Google (among other signals) to this mixture.

Means as a result of this, that pages do ultimately what we `Inbound marketing 'call to spend less time with traditional SEO measures (although still important) and create a content marketing plan to focus users' needs sets, without forgetting, so users spend their time: with Search (SEO) and social networks (SMO).

As a conclusion, is my best tip: SEOs, if you want to achieve in the years to a good ranking, you have to be In bounder; uses data and code as an SEO, how to communicate a social media expert and planning your content as a content strategist.

Stephan Spencer, stephanspencer.com : An important new area is to improve the Google listings via Rich Snippets. You focused in particular on the correct labeling of videos. Very few companies take advantage of it to date her. I expect that Google will introduce in the near future additional types of rich snippets, especially those who are promoting Google +. Think of Google as hangouts and public circles, as
might be displayed rich snippets in search results.

Marcus Tandler, mediadonis.net : Become a trademark (or at least do so ...). Be socially (but not spamming and annoying nobody). Regardless of which search term, Google would not really show those pages as the best, make the best SEO - Google wants to show those pages that appeal to most users. Will one of these pages, provides users with each of your keywords, the best score!

Dennis Goedegebuure, thenextcorner.net : link and anchor text verification. Each backlink profile of your website to be natural and diverse. This was important as early as 2011, but more importantly, because the algorithms are becoming more sophisticated. It contains a natural ratio of no-follow links to follow.

Scott Polk, obsidianedge.com : Concentrate on those social signal that the search engines really classify as trusted. This will change the NSTIC - Google and Yahoo! Search will put more weight on signals from trusted sites ... Google Plus / profiles, etc.

Trond Lyngbø, metronet.no : Traffic does not equal traffic. Small businesses realize the slow. Instead of optimizing for high-traffic keywords, they will focus on local SEO strategies, which not only attract real customers into the stores, but also ensure that they really spend their money. Conversion, not only traffic will be trump.

SEO experts to help companies realize the true intentions of their customers and to find those long tail keywords that are tailored to the specific needs of the seekers. You have to try to measure the long-term ROI of certain visitors and rankings.

Paradoxically, this lowers the cost even as higher quality traffic means better conversion of sales, less competition and reduced advertising costs.

A trick that way also advances local SEO is, SEO `social '. A site based on potential customer oriented approach is much more effective when it is combined with `social marketing ', as recommended by friends on Facebook Recommend a product, and these are then displayed in search engines or social media platforms.

I think this will be the big winners in 2012 and beyond. We will see that this is the year in which `Search 'and` social' will merge 'social search'.

Russ Jones, virante.com : Half the battle is to efficiently deal with your marketing budget. You should be able to assess what a link is worth about how much closer you approach it brings to your competitors and whether it pays the cost in terms of the expected traffic really well.

multi site strategy. There is absolutely no reason to store all your eggs in the same basket. The only demonstrably proven SEO measure that really works is to have more pages.